Long gone are the days when robes were solely synonymous with lounging. In 2025, the bathrobe is breaking out of the bedroom and hitting the streets—and even the red carpet. With a fresh, fashion-forward makeover, this iconic piece of homewear is being reimagined by top designers as an elegant, theatrical, and bold must-have.

From Paris runways to city sidewalks, the robe is everywhere. Chanel’s Cruise 2025/2026 show presented a dreamy, dolce vita-inspired take, featuring fluid cuts, sequined white pockets, and effortless sophistication. Tom Ford gave us glam nostalgia with a navy satin version trimmed in velvet, evoking the decadence of Studio 54. Victoria Beckham went minimalist with an embroidered monogrammed piece, while Balenciaga teamed up with Puma for a sporty robe in crisp white and blue.

At Jacquemus, the robe became a coat. For the Autumn-Winter 2024-2025 “La Casa” show, Simon Porte Jacquemus opened with a butter-yellow robe-coat draped over the shoulders—a nod to Brigitte Bardot’s iconic look in Contempt (1963). The trend continued into Spring-Summer 2025 collections from Moschino and Fendi, signaling that the robe’s rise is just beginning.

From Runway to Real Life
Before it made waves on the catwalks, the robe had already earned fashion credibility in the real world. At the 2024 Cannes Film Festival, Isabelle Huppert stunned in a white Balenciaga robe—equal parts couture and daring. Months later, Rihanna turned heads in a belted Jacquemus robe during a London street-style moment.

What’s behind the robe’s fashion takeover? It checks all the boxes: comfort, effortless elegance, and a healthy dose of rebellion. Paired with knee-high boots, a structured bag, or oversized sunglasses, the robe brings a sense of curated nonchalance to any outfit.

Not Just a Trend—A Statement
More than just a quirky comeback, the robe has cemented itself as the defining uniform of the style-savvy woman. It’s for those who know that flipping the script on traditional dress codes is often the boldest—and most stylish—move of all.